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33. Drive (2011)
Part of the contemporary film marketing racket is getting the star’s face on the poster in as big a way as possible — even more so with a “little” movie like Drive — Ryan Gosling has got to sell the tickets. Yet, even with those design restrictions in mind this remains a powerful image from a noir perspective. Drive is the most authentic noir film to come out of Hollywood in some time (read my review here, which explains the film as a classic noir), and the pent up energy in the photo says much more than 1,000 words. The title type in straight magenta is a daring choice that gets at the film’s other throwback area, the eighties; while the text type seems to move across the picture plane. Great poster, great movie.
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